Fairtrade changes the way trade works through better prices, decent working conditions and a fairer deal for farmers and workers in developing countries. By choosing Fairtrade products and supporting Fairtrade campaigns, people can create change through their everyday actions, and farming communities can improve their lives and invest in their future.

Our Vision

A world in which all producers can enjoy secure and sustainable livelihoods, fulfil their potential and decide on their future.

Our Strategy

Our new strategy for 2016-2020 – Changing Trade, Changing Lives – sets out ambitious goals to deepen our impact for producers and ramp up our advocacy for fairness and justice in trade. Closely aligned with the UN Sustainable Development Goals, the strategy sets out a vision on how fairer trade can make meaningful contributions to the tough issues in trade and inclusive development the world faces today.

The 2016-2020 strategy is focused on:

  • Building benefits for smallholders and workers
  • Deepening impact through services and programmes
  • Building Fairtrade markets
  • Influencing government policies
  • Building a strong global system

Download the strategy (PDF)

Fairtrade around the world

Fairtrade International is the umbrella organization for Fairtrade worldwide. We own the FAIRTRADE Marks that certify that international Fairtrade Standards have been met.

FLOCERT is the independent certification body of the global Fairtrade system. View FLOCERT’s 2015 Year in review (PDF)

Click on our interactive map to find out more about the organizations promoting Fairtrade around the world.